Salesforce has made its name as a cloud-based CRM software customer relationship management — that helps organize data on all of a company’s customers, sales, and forecasting all in one place. Instead of a million spreadsheets, you get one handy bit of software.
With its continued popularity among companies of all shapes and sizes — in 2018, International Data Corporation named it the No. 1 CRM provider worldwide for the fifth consecutive year — Salesforce has also grown as a in-demand job skill.
Salesforce developers, administrators, and analysts are more in demand than ever, and jobs requiring talent and experience with the service are growing. Jobs demanding Salesforce skills are growing fast across the board: At Collabera, we listed 390 Salesforce-related positions in 2017, and 845 positions in 2018. That’s a 116% growth in just one year!
Simply put: Getting hired is easier when you know Salesforce.
Industries That Love Salesforce
If you’ve ever wanted to get a job in tech, but aren’t a coder, then Salesforce skills could be your ticket to the show.
Here are the top industries that use Salesforce CRM:
- Computer software
- Information technology and services
- Financial services
- Hospitals and health care
- Nonprofit organization management
- Marketing and advertising
Computer-software companies outstrip all others in their use of Salesforce, leading the charge by 300% more than the next highest industry. At last count, there were more than 14,000 computer software companies using the software, and more than 4,700 IT companies doing the same — and that number is only growing.
Salesforce isn’t the only CRM program available, but it holds a huge 19.6 percent market share, with Oracle coming in second at 7.1%, and SAP third with 6.5%.
What Makes a Great Salesforce Developer?
Skills for Salesforce proficiency can be found in the same arenas where programmers and administrators have found success.
Salesforce developer soft skills can be found in many great applicants. You’ll need to prove you’re more than just keyword proficient in:
- Problem solving
- Project management
Got those in spades? Salesforce developers also usually have technical skills and experience with the following technical skills:
- Java / C++ / OOP (Object-Oriented Programming)
- SQL/SOQL (Salesforce Object Query Language)
- Web services
If you’re looking at that list and see a lot of hits (and only a few misses) then you can easily make that leap to a great Salesforce job. The next step to upgrade your career is with Salesforce certifications.
Why get certified? It truly shows your expertise in your field, with a focus on Salesforce. Especially when you don’t have on the job experience, getting certified can be a real asset in order to get hired.
Here are some common Salesforce certifications.
- Salesforce administrator certifications:
- Advanced Administrator
- Platform App Builder
- CPQ Specialist
- Salesforce developer certifications:
- Platform app builder
- Platform developer 1 & 2
- B2B commerce developer
- Salesforce architect certifications:
- Technical Architect
- Application Architect
- System Architect
- Salesforce marketing certifications:
- Marketing Cloud Email Specialist
- Marketing Cloud Consultant
- Pardot Specialist
- Pardot Consultant
- Salesforce consultant certifications:
- Community Cloud Consultant
- Field Service Lightning Consultant
- Marketing Cloud Consultant
- Nonprofit Cloud Consultant
- Sales Cloud Consultant
- Service Cloud Consultant
Top Positions for Salesforce Professionals
To get a job tailored to your existing skills, whether you’re a developer or an administrator, be on the lookout for these hot Salesforce jobs.
- Salesforce Administrator: Do you love working directly with stakeholders? These experts make sure that everyone’s requirements are met in the plan for the final project, from internal voices to the customer base.
- Salesforce Architect: Out-of-the-box thinkers who take the long view to ensure that applications won’t crash or fail when it comes time to go live.
- Salesforce Consultant: You squeeze each application to make sure every last drop of possibility is utilized. Users get the most (and more) out of projects you work on.
- Salesforce Developer: Make each project perfect with your expert design and development skills. Code is your preferred language, and numbers are your playthings.
- Salesforce Project Manager: Great communicators with the people skills to get everyone to play nice together, you are the PM that makes Salesforce projects a reality. You also how to know how all the pieces of your team fit together, so having Salesforce skills is a must for this top-tier position.
- Salesforce Business Analyst: Data is your breakfast cereal. You follow all the trends before most people have had coffee. If you know what the future holds (and how your team’s product can meet those demands) you’ll make a great BA.